Case studies

Real work, told honestly.

Five recent projects across different industries. Same patterns underneath. Names anonymised where asked — the numbers and systems are exactly as they were.

SEO & Content · B2B SaaS

4,800 helpful pages, written by AI, live in six weeks.

A software company with a tiny content team and tons of product information. We built the system that turns that information into helpful pages — fact-checked automatically so nothing embarrassing slips through.

Read the case study → 4,800 pages · +312% organic
Case study CONTENT · B2B SaaS
4,800 pages
Three times the Google traffic six months later
Read the SEO automation story →
Web Development · Devtools pre-seed

From kick-off to a finished website in eleven working days.

One senior front-end engineer plus AI as a collaborator. No compromises on craft — original artwork, real copy, fast pages. Eleven working days from kick-off to live, indexed and ranking on Google.

Read the case study → 11 days · £8.4k total
Case study WEB · Devtools pre-seed
11 days
From kick-off to a finished website, using AI to speed things up
Read the web-dev story →
Revenue Operations · 40-person B2B SaaS

A sales funnel that runs itself.

All the modern tools in the stack, but a sales team drowning in admin. We connected up the bits between the tools — lead lookups, smart routing, AI-classified replies, Slack handovers. The sales team got back to talking to customers.

Read the case study → +38% pipeline · 7h/wk per rep
Case study REV · 40-person B2B SaaS
+38% pipeline
More sales pipeline in 90 days, 7 hours a week back per salesperson
Read the funnel story →
Food & Hospitality · 14-venue group

The tech partner for a 14-venue food group.

A food group running three brands across fourteen venues. The head office team was working evenings to copy numbers from one system into another. We built the shared system they'd been doing in their heads.

Read the case study → 14 venues unified · −2.4pp food cost
Case study OPS · Food & Hospitality
14 venues
A food group with 14 venues, all running on one shared system
Read the food-tech story →
Finance Operations · 60-person Fintech

Closing the books in days, not weeks.

A growing fintech spending a full working week on every month-end. We built software that matches up payments across bank feeds, Stripe, payroll and currency feeds. Twenty-two hours handed back every week.

Read the case study → 22 hrs/week saved · 9 → 3 days close
Case study FIN · 60-person Fintech
22 hrs/week
Hours saved every week on closing the books
Read the finance-ops story →
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